Internet Marketing (IM) and PayPal go together like money and happiness. PayPal has become the online standard for accepting payments for products, services and software applications alike. Surfers feel secure because they do not have to present the credit card information in order to make purchases. Online marketers love PayPal because it helps them to make loads of passive and residual income streams through their IM efforts. Here are some of the most beneficial aspects concerning PayPal:
1. Easily accept online payments
You can accept credit card or PayPal payments by embedding HTML code in your web page.
PayPal accepts Visa, MasterCard, American Express, Discover and eChecks.
2. No need for customer to have a PayPal account
Only Business and Premier account holders can accept payments from a non-PayPal member. With the PayPal Account Optional feature, customers new to PayPal dont need to create a PayPal Account to pay a Money Request/Invoice or to complete a purchase. Alternatively the customer can pay with a credit card.
3. Send money to anyone with an email address.
To accept payments online, without a website, use Email Payments. Its a fast and secure way to bill customers and accept credit card, bank, and PayPal payments online.
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4. No separate hosting, shopping cart, payment gateway or merchant account required.
If you are setting up your own shopping cart, merchant payment, payment gateway, you have the added problem of security. The cost of a shared certificate to make a transaction safe is a hidden cost to associated with your own merchant account. Minimum charges of most merchant accounts can add up fast. These processes are integrated in the PayPal Shopping Cart Software so it solves all those problems.
5. Transactions are very secure.
Your sensitive financial information is securely stored on their servers. When you use PayPal to pay online, you provide only your PayPal email address. The merchants retailers receive payment from PayPal without ever seeing your financial information. Every PayPal payment is followed by an email confirming your transaction. All PayPal transactions are covered with 100% protection against unauthorized payments sent from your account.
Learn to integrate PayPal in every aspect of your IM efforts and begin to experience the freedom and simplicity that only this world-leading service can provide.